Nocktech

Search Engine Optimization

SEO Gets You More Out of Your Website

Organic traffic is the hottest commodity on the web. With our SEO service, we’ll help you get your share. We’ll help you turn your website into your best salesperson.

What is SEO?

Search engine optimization is the practice of convincing the search engines that your site is credible and relevant to certain phrases or words.
Since Google aims to give its user the most relevant results, the algorithm used by the site is sophisticated and considers many different factors. It looks at things like:
There are two ways of convincing Google to put your site at the top of the page. You could use paid search results. These are useful, but considering that most people trust organic results more, that usefulness is limited.
Building your organic traffic using keyword research and technical SEO techniques make a lot more sense over the long-term. It will increase your traffic naturally without you having to pay for each click.
digital marketing for contractors team
15+
Years of experience
WHO WE ARE

Revolutionizing Companies for the Digital Era.

At Nocktech, we're at the forefront of the digital revolution, offering digital marketing for contractors and innovative strategies that drive growth and competitiveness. Our expertise in digital marketing transforms businesses, adapting them to the ever-evolving digital landscape. Join us in shaping the future of your company in the digital era.
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How Does SEO Work?

Google is the most popular search engine globally. They differentiated themselves early on by refining their search results to get the best matches.
In the beginning, they used the overall number of keywords to decide if a site should be included.
Google later recognized that this was an easy system to beat when sites would stuff pages full of keywords. That’s when Google decided that the process needed more refinement, and since then they have made their algorithms more dynamic.
Now that Google is the dominant force in the industry, it pays to understand how SEO works, so you have a far better chance of appearing in the top results for relevant search terms.
It is impossible to know the exact signals that Google wants, but there are clear indications that experts have found. As an experienced SEO company, we can implement the process that will give you the best possible chance of ranking highly.

On-Page SEO

Within the realm of On-Page SEO lies every element of your website that users interact with and perceive. From seamless menu navigation to crafting compelling page titles and descriptions featured in SERPs, each component is pivotal. We ensure these aspects effectively communicate your business identity to search engines while fostering an enriching experience for your clientele.

Content Marketing

Crafting an effective SEO content strategy is akin to navigating by the stars; it all begins with meticulous research. Delve into your market landscape and decipher the keywords that resonate within your industry. Collaborating closely with our LT Content team, we'll sculpt content that not only addresses user inquiries but also propels them forward on their consumer journey.

Technical SEO

In today's digital landscape, a mobile-first approach is crucial. Responsive design ensures seamless user navigation, fostering loyalty and encouraging return visits. Prioritizing security and sharing functionalities bolsters user trust. Technical SEO includes schema markup, metadata optimization, and URL structuring.

Off-Page SEO

Off-Page SEO operates as the digital equivalent of word-of-mouth publicity. Building backlinks from esteemed websites within your industry elevates your credibility and authority in the eyes of search engines and potential customers alike. Enhancing your Domain Authority and brand visibility, this approach solidifies your position as a trusted industry resource.

Our SEO Process

1.

Site Audit

We start by identifying the potential problem areas on your site.
2.

Technical SEO

Then we ensure that the structure of your site is optimized for search engines. This means providing a clear site map and using the right markup techniques.
3.

Keyword Research

Research into the ideal keywords and phrases for you to target is done.
4.

Content Strategy

This is where we come up with a content schedule for on-page content. We’ll identify potential guest posting opportunities or other areas where you can demonstrate your expertise off-site.
5.

Content Writing and Editing

We work with a team of top-notch writers and editors to ensure that your content is perfectly polished and professional.
6.

Report

We’ll monitor the progress that we’ve made and report the results back to you.

FAQ

Unlike PPC advertising, Organic traffic will take a while to build but the conversion will be much higher.

Yes, but it’s a very hazardous practice. If Google learns that’s what you’ve done, your site will be heavily penalized.

You might flourish using black hat techniques initially, but your website will receive an extreme decline in visibility, which will impact traffic.

Unfortunately, it’s not quite that simple. The search algorithms change from time to time, and you might have to adjust your strategy. Without updating your website you could find competitors beating you out of the top spot.

WHY CHOOSE US

Exceeding Your Digital Expectations

Empowering Your Business Journey: Customized Digital Solutions with a Personal Touch for Unmatched Success
Tailored Solutions That Fit

Every business is unique. We craft digital strategies that match your specific needs and goals.

Expert Team, Proven Results

Our team of digital experts brings proven strategies to the table, ensuring your success is not left to chance.

Transparent Communication

Stay informed with clear, regular updates throughout your project, ensuring you're always in the loop.

Commitment to Your Growth

Your success is our success. We're dedicated to seeing your business thrive in the digital space.